Archive for September, 2009

Chanel Perfume

Smell of sex myth (men why women wear Cologne, and vice versa)

Article by Joanna McLaughlin

It’s not

day you meet a man boasting about wearing Chanel No. 5. Neil Morris is a manufacturer of perfume in Boston, who notes his fragrances forever, but who is a big fan of classic dishes. “I like it when people compliment me on the path, and I can tell them it’s Chanel No. 5″. Some experts perfume, he understands the line between men and women is largely fictional perfume. His perfume line (http://www.neilmorrisfragrances.com) It smells labels its products together, “the right place.

for Men and Women While this may sound very modern, it’s just the opposite. Back in Europe in the heyday early fragrance ( 18th century) had no idea at all, every fragrance that can be reserved for one sex or elsewhere. strongest men wore perfume of the time, including kings, dukes, generals. These were mainly heterosexual perfume she wore some of their official ceremonies

line for the perfume at the time was more on economic and social status based on purchasing power. the rich and famous smell good than the poor and downtrodden. between those who could afford perfume, was not “masculine” versus “female” fragrances.

you can still see that in the ancient world in Cologne, 4711 made in Cologne, Germany. is THE oldest still in the market, claiming that the product easy to Cologne name. This is the scent of citrus, light and contemporary funny, despite the fact that it is for hundreds of years. While the Europeans, German in particular, should until a little old-fashioned 4711, this scent across species. men use it, ladies shaving a little bit old behind the ears, and spray them an American girl in Europe in her hair.

The idea of ​​fragrances for women has gained momentum in the 20th century as a fashion perfume, lockstep , stopped-up the private reserve of the privileged few was at least approachable, the middle class. It is no coincidence that around the time that modern advertising to influence consumer choice began. as new fragrances market came in 1920, women have identified a target audience to advertisers rather than men.

Coco Chanel are markets its line of signature fragrance for women. It was no different from others (but perhaps less well known) does not smell of the period. Think of the joy of Jean Pato, My Sin by Lanvin, Nuit de Noel by Caron, or even Emeraude and Muguet de Bois by Coty.

The smell was promoted primarily by fashion and fashion companies targeted female clientele. While there is no male or distaff nature products such as sunglasses, watches or clothes, Chanel tailors other major turned quickly the number of products exclusively for women. perfume just went for the trip.

These fragrances were very largely female elaborate containers, designed to throw on a chic dresser. Chanel uses clean simple lines of a bottle of No. 5, a tribute to classic female non-frilly, ( closer in appearance to design clothes) pay. Therefore, if the bottle was decorated or colored (like the eve of the bottle cobalt blue luxurious Paris) or clean lines, the bottle was also part of the magic of the modern woman.

It is no coincidence that immediately after The great wave of fashion reached a peak of glamorous movie stars. Marilyn Monroe, which the movie world in 1950 was controlled, paid spokeswoman for Chanel No. 5, when asked what she wore to bunked. (The answer, sometimes referred to as “Two drops of Chanel No. 5″ is calmed high noted quote published today. Quoted is) then it did not last long perfume, fashion and glamor attach. (Today, as celebrities lend their names in a series of products that smell, but perhaps the interest Mercantile, more than a picture).

will be difficult for men get a bottle of Chanel No. 5, at the same time Marilyn he rejoices. Still, the idea of ​​scent for sex is a relatively new concept.

In earlier centuries, kings and nobles wore the sky (including smells floral). But a few years’ worth of advertising Perfume has become a hardcore world of women’s only party.

The emergence of products such as aftershave, cologne men (note, I do not call men “Perfume”) examines the attempts at trying to attract the attention of modern man, that somehow the idea that scents do not collect them. Early efforts to win the men back to hug cologne (Old Spice, Burma Shave, Aqua Velva, English Leather) Subject utilitarian. None of these were they around shaving products.

Finally, there were men hit the market, who cologne and fragrance more and more appeared on the stage. But the line was the year the aromas some were considered suitable for men are definitely not flowery. The men wore perfumes, leather, spicy, woody, musk lightly and fresh, or even.

again, this idea of ​​a modern, not a respectable tradition. fragrances, men of the French Court of the 18th century-inspired flowers and citrus fruits were brewing.

In the meantime, our day, the smells, the men were reserved only found some resonance among women. In fact, the perfume manufacturers most now recognize that women have an interest in a wide variety of “masculinity” of smells and vice versa.

The emergence of so-called smell “fresh” may be an attempt to try to harmonize these worlds. Fragrances many are now deliberately vague light, as if women with Fragrances consist of times and / or flowers in the women’s section.

Specify a new way in the minded of men fragrance moved to court, compared to female of Calvin Klein CK One happened. CK One was created and sold as one for use by men or women. It was like “One of the” Fragrances of marketing men and women. Since most of us not so really perfume, we thought it was a revolutionary idea amazingly modern. (Incidentally, CK One is a fragrance of citrus as the 4711 original in Cologne, also a kind of cross-odor, although from the 18th century.)

The company offers fragrance Bond No. 9 de Manhattan wow many product label perfume easy “for him or her.” one of the scents of her two favorite species is Gramercy Park, the smell of fresh pepper. Most women like the smell but be careful to ask then “Is it for women” is not a typical smell child child -. Fortunately for the faint of heart perfume carrier, the manufacturer gives permission for men and women were brought to this track.

Of course, maybe what the manufacturer says not so. Finally, the sky’s People who want to sell market, not by the people wearing them. In other words, marketers are always closer to the “target”, but the goal is not necessarily interested in the entire universe of people in the product.

probably a good marketing sense to keep the sexes differ, of course, the perfume. Offered Immediately after the Calvin Klein CK One, he came with fragrance called IN2U that exists in two versions: one for each sex. The idea that men and women to wear the family smell the same, but the products, of course, be different.

There is really no reason or traditionally based on that other than the fact that some of us feel confident in our choice of perfume.

While the city’s residents, can tragically hip, perfumistas unbearable as most likely to be cross gender lines and there seems, the fact is that line we have now, not only motion blur, is highly artificial; there is no reason why women can not wear Woody fresh, skin, or smell, or why men should shy away from certain perfumes classic great.

divide also depends on the fragrances we transporting and we like the smell of “working “on our skin. In addition, most people around us did not even begin to stated, if we put the perfume was created titled men or women. Moreover, the label does not mean anything anyway!

Coco Mademoiselle Chanel
: perfume / smell Review

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